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The envelope, please: Israeli startup wins Oscar for film technology

Israeli startup Amimon's wireless technology "is already used throughout the global film industry," co-founder Prof. Meir Feder says.

by  Raz Israeli
Published on  02-05-2021 12:37
Last modified: 02-05-2021 12:37
The envelope, please: Israeli startup wins Oscar for film technologyTel Aviv University

Winners of the Academy Awards for the Scientific and Engineering category in 2021: Guy Dorman, Dr. Zvi Reznic, Prof. Meir Feder, and Ron Yogev. | Photo: Tel Aviv University

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In addition to Oscars for best actor and best director, the Academy of Motion Picture Arts and Sciences also gives out awards for categories involving science and technology. This year, an Israeli team won an Academy Award  in the Scientific and Engineering category for developing a wireless video technology, the academy announced Tuesday.

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The winners are Prof. Meir Feder of the Iby and Aladar Fleischman Faculty of Engineering at Tel Aviv University and Dr. Zvi Reznic, co-founders of the startup Amimon, and the start-up's senior executives, Guy Dorman and Ron Yogev.

Amimon's technology allows video shots of very high quality from a number of cameras to be transmitted in real time to monitors, allowing the director and crew full control of all shooting angles simultaneously. Feder said that the technology was already used throughout the global film industry.

"We developed the basic technology in 2004-2005 when everyone thought that the task was very difficult or even impossible," Feder said. "We knew that it was a real technological achievement, but never imagined we would win the Oscar for it.

"About a year ago, the Prize Committee notified us that we had been nominated, but I thought it was just a gimmick. About a month ago, I suddenly got an official email from the Academy in Hollywood, informing us that we had won the Oscar.

"We were elated. I have won many academic awards, but the Oscar is certainly the most famous, an award that every person in the street knows. For me and for the great team who took part in developing the technology, this is an enormous achievement, and I feel very proud."

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