Want all the deliciousness of savory comfort foods, but without going overboard on salt intake? Israel's Salt of the Earth, in business for nearly a century, is introducing Mediterranean Umami Bold that the company says can punch of flavor in anything from pizza to tomato soup.
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Salt of the Earth describes Mediterranean Umami Bold as a clean-label plant-based solution that enhances flavor while cutting down on the amount of sodium. The flavoring is vegan as well as certified kosher and halal.
The company's business director, Tali Feingold, said that "Consumers are working from home and do not enjoy active social lifestyles as before, so eating at home and turning to comfort food have become the new normal."
But at the same time, Feingold said, consumers are more conscious about what they put into their bodies.
Rakefet Rosenblatt, a food technologist for Salt of the Earth, explains that "Removing salt from a recipe and adding Mediterranean Umami Bold enhances all of the flavors in the application, without influencing texture or mouthfeel."
Salt of the Earth says that its Mediterranean Umami Bold works especially well with meat and fish, in sauces, soups, plant-based meat substitutes, and in baking.
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