Israeli pop star Noa Kirel's stellar performance at the first Eurovision semi-final on Tuesday made quite the buzz, and if social media were to use the winner, Kirel would be it.
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On Wednesday, Kirel reached one million followers on TikTok and since the beginning of the rehearsals for the competition in Liverpool has gained over 100,000 followers on Instagram.
Her live performance of "Unicorn" was viewed over a million times on YouTube, surpassing heavy favorite and returning champion Loreen from Sweden, who won the contest in 2012 with "Euphoria."
According to bookies' odds, Loreen is still most likely to win this year's competition, and Kirel ranks sixth on the list.
Kirel's TikTok on the official Eurovision page garnered the highest number of views, 5.4 million, while Loreen's "Tattoo" was viewed 750,000 times.
On the official Eurovision Instagram page, Kirel's performance broke records with 4 million views and Loreen garnered 1.5 million views.
"Unicorn" was the most popular web search in Britain and was trending on Spotify in Finland, Iceland, Ireland, Latvia, Spain, and Britain.
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