A pride month ad was vandalized with a swastika in Tel Aviv Tuesday. Local supermarket chain am:pm distributed its ads across the city as part of its campaign calling for tolerance and inclusion.
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Ironically, the slogan of the campaign, also printed on the posters, is "If no one vandalizes this poster, it is a sign what we have made progress."
Despite Tuesday's event, the campaign has been well-received by residents and social media in general. A representative of the chain told Israel Hayom that the ad was not meant to offend anyone, but to represent their urban and diverse customers.
