Ness Ziona-based cultured meat company MeaTech 3D's wholly-owned subsidiary, MeaTech Europe, has commenced food technology development activities, with an initial focus on hybrid foods, which are food offerings composed of both plant and cultured fat and/or protein ingredients, the company announced Tuesday.
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One of MeaTech Europe's main activities will be food technology development on behalf of the MeaTech group of companies. The initial focus will be to facilitate the development of a variety of hybrid food offerings based on chicken fat from MeaTech 3D's recently acquired Antwerp-based subsidiary Peace of Meat BV. Food technology development activities will focus on enhancing Peace of Meat's cultured chicken cell products, including optimizing key aspects like taste, texture, flavor, mouthfeel, and nutrition.
CEO of MeaTech Sharon Fima said, "We are excited to kick off food development activities at MeaTech Europe, representing a key step towards commercializing cultured products. Tailoring our offerings to consumer preferences is imperative, which is why this will be MeaTech Europe's initial pursuit, while MeaTech 3D and Peace of Meat continue to focus on advanced cellular agriculture development and scaling of the Company's core offerings."
According to Fima, "2020 proved to be a tremendous year for plant-based products, with total industry sales reaching $7 billion in the United States alone. We expect hybrid products to be the next step in the evolution of alternative proteins."
