Israeli sports data startup LSports Data has entered into a partnership with the American Ultimate Disc League (AUDL), the world's largest professional Ultimate disc league.
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The five-year agreement, signed last week by Steve Hall, CEO and Commissioner of the AUDL, and LSports Data CEO Dotan Lazar designates LSports as the "Official Data Partner of the AUDL" and grants exclusive rights to the distribution of AUDL Official Data and enhanced betting solutions to online and in-person betting partners on a global basis.
The agreement will also result in a joint development effort between LSports and UltiX to develop and deliver the world's first predictive betting algorithms and AI designed specifically for the sport of Ultimate, set to be delivered for the start of the 2022 AUDL season.
Lazar said, "We had been looking to partner with a fresh new sports property as we enter the North American market. With twenty-two teams, 139 live events and full control over its data and video streaming assets, the AUDL provided us with the perfect launching pad."
