Israeli startup UBQ Materials and automotive giant Mercedes-Benz have won the Sustainability Award in Automotive 2021 in the "Best Start-up" category for their collaborative work developing sustainable car parts.
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The Sustainability Award in Automotive honors companies whose products, processes and initiatives have a positive and holistic impact on the sustainability of the automotive industry and make a significant contribution to at least one of the UN's 17 Sustainable Development Goals.
UBQ Materials' patented UBQTM is a bio-based material made entirely from landfill-destined waste, preventing harmful greenhouse gas emissions. The material, which is fully recyclable and actively reduces landfill buildup, decreases the overall carbon and methane footprint of both manufacturing processes and end-products.
"With over 50 firms competing for this year's award, we are honored to be recognized for our sustainable mobility solutions developed in tandem with Mercedes-Benz," said Tato Bigio, co-founder, and CEO of UBQ Materials. "As environmental consciousness moves from a luxury to a necessity for corporations, sustainability is quickly becoming a form of corporate currency. UBQ has introduced the market to a climate-positive material that can be seamlessly incorporated into manufacturing processes – from prototyping to final product – without compromising on function or cost."
"This cooperation between the Mercedes-Benz brand and a start-up is a game-changer," says judge Hannah Zühlke from Roland Berger. "This is an innovative approach that is highly scalable and can address the global climate crisis."
