Bridal designer Pnina Tornai is introducing a new collection exclusively for Kleinfeld Bridal, home of TLC's "Say Yes to the Dress," on which her creations have frequently been showcased.
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P by Pnina Tornai includes all the signature elements the Israeli designer is known at a more affordable price point. The gowns in the collection start at $2,200.
In the wake of the COVID-19 pandemic, unable to travel from Israel to New York to meet with brides-to-be at Kleinfeld, Tornai turned her inspiration into a new collection that features her signature fit, look, and feel, at a price point more brides can factor into their post-pandemic budget.
"The P by Pnina Tornai collection is designed for a modern, young-at-heart bride looking for a fashion-forward gown at a friendly price," Tornai said. "So many beautiful and meaningful words start with P – my message with this collection is that everything is possible and that the journey of a bride should be filled with pleasure and positivity."
The new collection is influenced by the most popular dresses from Tornai's previous couture lines, including classic ball gown, A-line and mermaid silhouettes, complete with embellished lace and hand-sewn appliqués.
Kleinfeld Bridal co-owner Mara Urshel said that the reaction to the P by Pnina Tornai collection, which debuted at the store in April, had been "incredible."
"From Pnina's signature corsets and beading to clean shapes and fabrications, all at a great price point, our sales staff and brides are loving it," Urshel said.
Starting Aug. 6, Pnina Tornai will be at Kleinfeld for a trunk show. Brides-to-be will have the opportunity to work one-on-one with the designer in person for the first time in over a year.
The full collection can be viewed here.
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