The Jewish Future Pledge – a non-profit initiative that calls on Jewish donors to earmark at least 50% of the charitable giving in their estate plan to Jewish or Israel-related causes – this week announced a new collaboration with Morgan Stanley's charitable giving vehicle, Morgan Stanley GIFT, a donor advised fund.
The Pledge – which was inspired in-part by Bill Gates' and Warren Buffett's "Giving Pledge" – was co-founded by philanthropist and business executive Michael Leven and entrepreneur Amy Holtz to ensure a vibrant Jewish future and inspire the next generation of Jews to give Jewishly.
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"There is a historic opportunity to write the next chapter of the Jewish story. Jewish donors are estimated to transfer $1.26 trillion to charitable causes in the next 25 years, and Jewish Future Pledge hopes to direct half of that, or $630 billion, to Jewish causes. By acting now, we can ensure that more than $600 billion is set aside for Jewish causes as wealth is transferred from this generation to the next. We are thrilled to be working with a national leader like Morgan Stanley to advance our shared vision," said Leven.
"Many of our clients are looking to their faith to determine what they will leave behind. The Jewish Future Pledge provides an evergreen framework for this moment, helping donors to make their vision of a better future a reality," said Melanie Schnoll Begun, Head of Philanthropy Management at Morgan Stanley and President of Morgan Stanley GIFT.
