Israel's myAir is one of 20 food tech startups named for early selection for Scrum Studios' Food Tech Studio – Bites!, a new global program founded in September 2020 that aims to solve the key challenges plaguing the food supply chain by bringing food entrepreneurs to the "front lines" and connect them with leading corporations and industry thought-leaders.
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Over the last three months, the program has received hundreds of applications from startups across 28 different countries.
MyAir, founded in 2019, has developed a solution that uses artificial intelligence to help personalize nutrition. Users fill out an online questionnaire that helps an algorithm profile their cognitive response to stress. The algorithm processes this data, then customizes a combination of myAir snack bars to their needs.