Tel Aviv-based i24NEWS has signed a partnership agreement with Motivate Media Group, Campaign's parent company and the publisher of titles including What's On and Gulf Business.
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The memorandum of understanding with Motivate is one of several partnerships i24NEWS has signed in the UAE.
It has also partnered with broadcasters Abu Dhabi Media and The multilingual news channel's CEO explains the partnership is one of several he hopes will integrate Israel into 'the new Middle East' Dubai Media, Gulf News newspaper, Etisalat and Du telecoms providers and the Dubai Tourism Ministry. CEO of i24NEWS Frank Melloul says that i24NEWS has also agreed to open an office in Dubai Media City, the first Israeli company to do so.
Motivate and i24NEWS would work on an initial project together and have agreed in principle to work on further co-branded ventures.
